Eu Yan Sang joins BookDoc as new Activ Reward Partner

From left: Dato' Chevy Beh (Founder, BookDoc), Ms Serene Seow (Managing Director, Eu Yan Sang Singapore).

KUALA LUMPUR, May 29 (Bernama) -- Eu Yan Sang, the largest traditional Chinese medicine player in Southeast Asia, has joined BookDoc as a new Activ Reward Partner. 

The partnership promises more benefits for users in Singapore and four other countries which BookDoc operates in.

BookDoc’s founder and chief executive officer, Datuk Chevy Beh in a statement said users could now enjoy discounts and redeem freebies when they purchase products from Eu Yan Sang Singapore.

“We are honoured to tie up with Eu Yan Sang to reward our users in staying active,” said Beh.

BookDoc’s Activ feature rewards its users according to their average daily steps, which are tiered at bronze, silver, gold and platinum.

As it could also be in sync with other health applications such as Apple Health, Samsung Health, Google Fit, Fitbit and Garmin, users are able to efficiently keep track of their daily exercise and get rewarded for it.

By maintaining a high level of activity, users will get discounts or freebies from major retailers and service providers, may it be at their home country or cross-country redemption on a monthly basis.

"BookDoc Activ does so through positive reinforcement and with a low cost of entry, we hope to begin a social fitness movement, bringing in more partners and users, and expand as well as innovate to encourage even more types of healthy behaviour," said Beh.

Meanwhile, managing director of Eu Yan Sang Singapore, Serene Seow said the company was privileged to collaborate with BookDoc Activ to encourage a healthy lifestyle via its wide range of quality health products.

“We believe in empowering our consumers to achieve their best quality of life through accessible, natural healthcare solutions,” she said.

Currently, BookDoc operates in Malaysia, Singapore, Indonesia, Hong Kong and Thailand.

-- BERNAMA